Every business has a website these days – It is nearly a requirement for doing business. With online activity at an all-time high, only more will join the ranks in the digital landscape. With so much competition online, businesses need to devote the proper time and...
According to Statista, social media use is one of the most popular online activities, with more than 3 billion active users in 2020. By 2025, that number is expected to grow to nearly 4.5 billion. What’s more: These users are spread across a broad range of available...
Social media platforms have rapidly taken over the world, with more than 3 billion active daily users worldwide. By 2025, these numbers are projected to increase to nearly 4.5 billion, making it more important than ever for brands to have a presence on social media....
Pay-per-click (PPC) advertising is a great way for brands to bid on their ad placement so they can reach the right users at the right time. Typically, PPC is used in search engine marketing, allowing brands to target specific search queries related to their products...
Content marketing has rapidly become one of the most important aspects of a successful digital marketing strategy in 2021. Content marketing should play an important role in your 2021 overall marketing strategy because of its importance to Search Engine Optimization...
No, search engine optimization (SEO) is not dead — it’s still a powerhouse of digital marketing and is an essential part of any decent strategy. In fact, 93% of online experiences begin with a user search query. With more than 3 billion internet users globally, that’s...